Laserworld Group and PRO LAB Trading announce new partnership in the Middle East

The Laserworld Group and PRO LAB Trading LLC, one of the region’s largest distribution companies for entertainment technology, have announced a new partnership to distribute laser systems in the Middle East. PRO LAB has a well-established distribution structure all over the region, perfectly matching the broad portfolio of laser systems manufactured by the Laserworld Group – from entry-level effects to high-end quality lasers.

“It is great that we found such a strong, well-respected partner in the Middle East region, with offices in many countries with highly trained staff”, states Denis Phoenix, Sales Director of Laserworld. “It will be a great benefit to have a good stock holding in the region for quicker delivery and support for our customers. PRO LAB has a proven track record in the region, and our products perfectly complement their range of distributed products.”

PRO LAB Trading LLC exclusively takes on the distribution for the Laserworld and tarm branded laser systems as well as for the ShowNET and Showcontroller products. They become the preferred partner for the high-end laser systems of RTI and LaserAnimation Sollinger.

“We are looking forward to a great partnership”, states Rony Dagher, COO of PRO LAB Trading LLC. “The products of the Laserworld Group give us a complete portfolio of different laser systems we can specifically choose from for projects and customer requests. The partnership gives us the flexibility and opportunities we need for our growing markets in the Middle East region”.

The partnership became effective immediately after the distribution agreement was signed in October 2023.


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