The XR-Pavilion opening

As part of the 17th CPS-2021 International Cinema Production Service Trade Show, Russia’s biggest and most high-tech XR studio facility was opened in a grand ceremony at the AMEDIA production company. The facility was named Pavilion 7.

TDS and Spektr Video initiated the project. The companies fitted the studio facility with the most advanced equipment, including a Pixotope virtual studio, a Mo-Sys camera tracking system, high-resolution LED screens, NVIDIA Quadro RTX 8000 graphics stations, Xsense and Dynamixyz motion capture and facial animation systems, among others. Also, ETC provided new products of the fos/4 family: Panel, Fresnel.

Pavilion 7 has all the capabilities and resources to meet the toughest production challenges with VR and AR technologies, such as live virtual studio broadcasting of events and TV shows, in-studio filming of vehicles passing remote locations, in-studio filming of remote acting areas, hosting of special events for private clients, and so on.

Filming real-life objects in a virtual space without chroma keying is the central feature of XR technology. High-resolution LED screens help to maximize the effect of blending real objects or people into a virtual space.

Pavilion 7 has three main filming floors, each radically distinct in their design, geometry, and conceptual use: Cube, Wall, and Radius Screen. Every visitor to the trade show had an opportunity to dive into an XR world and get a sense of interacting with it, and even “handling” it.
Around 4,000 visitors attended the exhibition.


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