Dr Hendrik Müller (37) has been appointed Director of the Marketing Communication Department of Musikmesse and Prolight + Sound with effect from 1 October 2018. Accordingly, he is now responsible for the strategic conception, development and implementation of all marketing and communication measures relating to the company’s worldwide activities for the Entertainment, Media & Creative Industries Business Unit of Messe Frankfurt. He reports to Michael Biwer, Group Show Director, Entertainment, Media & Creative Industries.
After holding various positions in the entertainment and culture business, Hendrik Müller was most recently Head of Marketing and Sales for the Orchestras and Choir of Germany’s Bayerischer Rundfunk broadcasting station. He studied music (guitar) and economics and business administration in Frankfurt, Reutlingen and Brisbane (Australia). Müller succeeds Christopher Sparkes who has assumed new responsibilities outside the Messe Frankfurt Group of Companies.
The next Musikmesse and Prolight + Sound will be held in Frankfurt am Main from 2 to 5 April 2019.