Long-standing London-based lighting specialists, White Light, have become the first UK company to invest in SGM’s new IP65-rated P-5 LED wash light to boost its hire fleet.
The agreement to supply 24 of the high power, low profile rectangular fixtures, was confirmed at this month’s ABTT Show in London.
Incorporating 44 x RGBW 10W LEDs, the fixture offers CTC and White Balance control, with just 450W power consumption and LED source life expectancy of 50,000 hours. Stretching the output-to-consumption envelope by providing an overall efficacy factor of 52 lumens per watt (channelled through the 15°, 21° and 43° lens options) the green credentials of the P-5 raise the benchmark considerably.
Said SGM UK’s Ian Kirby, “This is a highly significant sale for us as it is the first substantial P-5 rental sale — and to one of the industry leaders. Given that White Light also distribute major lighting brands, it is extremely pleasing that they have chosen SGM, and a high premium product such as the P-5.”
Kirby added that it also rekindled a relationship with White Light’s Hire & Technical Director, Dave Isherwood that began two decades ago.
The latter explained that the P-5’s had been on his radar prior to this spring’s Prolight+Sound Show in Frankfurt. “But that show gave me the first opportunity to see them ‘in the flesh’. I then took a good look at them back at base under demo conditions — with various internal and external designers.”
His verdict was that they would be ideal for a number of key markets. “We’ve had designers looking for punchy, compact LED wash units for a while, both for use indoors and outdoors, and the feature set on the P-5, including compatibility with Wireless Solution’s wireless DMX, fits perfectly into our existing inventory.
“We therefore expect them to work across a number of our key markets, including the Corporate and Live Event markets, dry hire and concert touring.”