Crest Audio announces the appointment of industry veteran Richard (Rick) Gentry to the position of General Manager. The announcement was made by Hartley Peavey, CEO, and further emphasizes Crest’s ongoing commitment to its professional line of audio products.

In his new position, Gentry will be responsible for overseeing Crest’s worldwide operations along with directing a new, intensified global sales and marketing effort. In addition, he will work closely with oversees distributors as well as Crest’s engineering department as part of an expanded product development program.

Commenting on the appointment, Hartley Peavey stated, “Rick comes to Crest with an extensive background and knowledge of professional audio industry. His unique skill set will help us increase the presence of the Crest brand globally and we are extremely confident Rick will help Crest continue to grow in the coming years.”

Prior to joining Crest, Gentry held top management positions at Bose Corporation, Lucid/Symetrix, and the Hafler Division of Rockford Corporation.

Established in 1975, Crest Audio builds and markets power amplifiers, speaker systems, signal processing equipment, and a complete line of live performance mixing consoles for the pro audio, MI, touring and fixed installation markets. Crest continues to be the first choice of tour and installation companies worldwide.

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